Three Cover Designs For my three cover designs, I demonstrated continuity across consecutive issues. My goal is to keep a consistent branding system for the masthead, typography, colour tone and grid as mentioned in the instructions while allowing each cover to communicate a slightly different mood. The overall aesthetic is vintage luxury minimalism: restrained layouts, […]
Editorial Information Page Spread.
For my editorial information pages, I designed a set of double-page spreads for The Weekend that translate the brand identity into a readable magazine system. The articles I used are nature and conservation pieces, so I aimed for a calm, premium tone where photography sets the atmosphere, and typography supports comprehension. I selected these texts […]
Typographical/Branding Graphic Standards
For this project, I used the typographical and branding template kit that was provided for my editorial magazine concept. The purpose of the standards was to make sure every output masthead, cover, and editorial spread looks like it belongs to one recognisable publication. My direction is “vintage luxury minimalism”: calm layouts, confident typography, warm neutrals, […]
Traditional / Online Conceptual Editorial Masthead (Logo) Design
The masthead for my editorial project is The Weekend, designed as a conceptual logo that communicates both luxury and nostalgic calm. I aimed to create a masthead that could sit confidently on a cover like a real magazine title. I needed it to behave like a real magazine identity: instantly recognisable, readable on different backgrounds, […]